Woolworths & My School: Asimbonanga
From one icon to another: A tribute to Madiba
In collaboration with Woolworths and the iconic South African musician, Johnny Clegg, Ginkgo Agency created a music video to accompany the specially remixed version of the famous struggle song, Asimbonanga.
Broadcast across web and social media channels the video was released on the first anniversary of the passing of Nelson Mandela. A celebration of the man’s life and a call to the nation to continue his legacy, the video defines the new intention of the song – Mandela’s South Africa is in our hands and the hands of generations to come.